Question

Disney and other global firms have successfully bridged the cultural gap by producing advertising that appeals to the same target market across Multiple Choice

a. regions.
b. countries.
c. demographics.
d. counties.
e. countercultures.

Answer 1

Answer:

a, b

regions and countries.

Explanation:

Often termed global marketing strategy, involves bridging the cultural gap by producing advertising that appeals to countries from several different regions in the world.

Disney is a good example of a company that uses a global marketing strategy, another example is Coca-cola because of irrespective of the regions they produce products that appeal to their consumers.