The head of ABC Company announces that the company is going to start a weekend project teaching self-defense techniques to underprivileged kids in the neighborhood. Thomas decides to register for the project, as he is a trained kickboxer. This action of Thomas reflects the __________ component of his attitude.

Attitude is the way we evaluate, prefer or reject a person or something which is determined by the information we have. General, it is how we tend to think or behave in a particular direction about a situation or something which is usually followed by feelings.

Attitude comprises of three components: cognitive, affective, and behavioral components.

The cognitive component of attitudes are the beliefs, characteristics and thoughts which are held by people about an object.

The affective component relates to emotions or feelings such hate, love or fear that are displayed by people toward something.

The behavior component of an attitude is they way a person intends or expects to behave toward an object. That is, it is an intention to react in a particular way toward an object or a situation.

Therefore, decision of Thomas to register for the project, as he is a trained kick-boxer, reflects the behavioral component of his attitude.

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