Answer:
Demographic segmentation
Explanation:
Market segmentation can be defined as a market strategy where organization produces several products in accordance with the response from the target consumer. the products development type will depends on the target consumer which varies from location (geographic), culture, behavioral, population, income e.t.c
the type of segmentation Profem inc. used is Demographic segmentation because they based their market on women goods and services. their consumer is women.
Demographic segmentation is the aspect of segmentation that focuses on gender, age, family, population, culture, e.t.c
