Kasey Stevenson is starting a firm in the women's clothing industry primarily to pursue financial rewards. According to the textbook, starting a business to make a lot of money ________.
a. often fails to live up to its hype
b. is equally as satisfying as other reasons for starting a business
c. is the number one reason people start their own business
d. is the number two reason that people start their own business, right behind the lack of better career prospects
e. does not rank among the top three reasons that people start their own business
