Answer:
[tex]\left[\begin{array}{cccc}&Current&Base Year&Change\\$Sales &2,280,000&2,000,000&1.14\\$Cost of goods sold&1,960,000&1,750,000&1.12\\$Gross profit&320,000&250,000&1.28\\$Selling expenses&156,500&125,000&1.252\\$Administrative expenses&122,000&100,000&1.22\\$Total operating expenses&278,500&225,000&1.24\\$Income before income tax&41,500&25,000&1.66\\$Income tax expense&16,600&10,000&1.66\\$Net income&24,900&15,000&1.66\\\end{array}\right][/tex]
Explanation:
The horizontal analisys will be a division between the base year (previous) and the current year.
From the data we can guess the following:
As sales increase was greater than cost of good sold the company must have taken a discount from larger purchases
The extra sales were the product of a bigger marketing / selling estrategy as this cost increase above the percentange of sales (increase at the same rate or below would mean that the increase only comes from the commisions not increase advertizing or moe sales persons)
This also lead to more adminsitrative cost which also increases.
Overall:
the company take discount approach with their suppliers and did a new marketing estrategy.