Question

The prevailing marketing strategy of the ________ era was to find customers for inventories that went unsold.
Select one:a. production-orientedb. retailing-orientedc. market-orientedd. value-based marketinge. sales oriented

Answer 1

Answer:

Sales oriented era

Explanation:

The sales oriented era was characterized by overproduction of goods. As such, extra goods were left unsold as customers could not buy them all.

Companies then had to concentrate on coming up with methods to sell off extra goods.