Fiat and Chrysler cooperated to produce a Fiat-designed car in Chrysler's Illinois factory. This is a(n) __________ alliance because it allows the firms to share resources and capabilities across multiple functions. a. horizontal b. diversifying c. synergistic d. opportunistic

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Answer:

The correct answer is (C)

Explanation:

Both companies have decided to work together to achieve common goals. The above scenario is a perfect example of a synergistic alliance. In general, a synergistic alliance consists of two or more firms, industries or organisations in which they work and share resources to produce or manufacture goods which are impossible to prepare separately. Synergistic alliance helps to accomplish goal quicker.

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