Answer: Framing
Explanation:
According to the given scenario, the framing is one of the efficient concept which uses for boost the participation and recruitment in an organization.
The framing is the process that implement the various types of thoughts and the interpersonal communication between the different the people.
On the basis of framing theory, the media is mainly focus on the events and also interpreting the given schema.
Therefore, Framing is the correct answer.