Suppose that a marketing research firm wants to conduct a survey to estimate the meanμof the distribution of the amount spent on entertainment by each adult who visits a certain popularresort. The firm would like to estimate the mean of this distribution to within $60 with 95% confidence.From data regarding past operations at the resort, it has been estimated that the standard deviation ofthe entertainment expenditures is no more than $400. How large does the firm’s sample size need to be?

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Answer:

The firm's sample size must be of at least 171 adults.

Step-by-step explanation:

We have that to find our [tex]\alpha[/tex] level, that is the subtraction of 1 by the confidence interval divided by 2. So:

[tex]\alpha = \frac{1-0.95}{2} = 0.025[/tex]

Now, we have to find z in the Ztable as such z has a pvalue of [tex]1-\alpha[/tex].

So it is z with a pvalue of [tex]1-0.025 = 0.975[/tex], so [tex]z = 1.96[/tex]

Now, find the margin of error M as such

[tex]M = z*\frac{\sigma}{\sqrt{n}}[/tex]

In which [tex]\sigma[/tex] is the standard deviation of the population and n is the length of the sample.

In this problem, we have that:

[tex]M = 60, \sigma = 400[/tex]. So

[tex]M = z*\frac{\sigma}{\sqrt{n}}[/tex]

[tex]60 = 1.96*\frac{400}{\sqrt{n}}[/tex]

[tex]60\sqrt{n} = 784[/tex]

[tex]\sqrt{n} = 13.07[/tex]

[tex]n = 170.7[/tex]

The firm's sample size must be of at least 171 adults.

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