Question

​Zeta is an American multinational retail corporation. To move ahead of its competitors and increase revenue, Zeta began to employ a system to determine which products to stock and at what prices, and how to advertise to draw target customers. The process employed by Zeta is called _____. a. ​brand cannibalization b. ​retail channel omnification c. ​click-and-connect d. ​big data analytics

Answer 1

Answer: Option D

                     

Explanation: Big data is an area that deals with respects of analyzing, systematically extracting data from or otherwise dealing with sets of data that are far too significant or complicated to be handled by conventional software applications for data management.

We may not test when we handle big data, but simply watch and monitor what is happening. Big data also frequently include data with sizes that surpass conventional software's capacity to process in an appropriate time and cost.

Hence from the above we can conclude that the correct option is D.