Question

One of your new suppliers, Kim, has been hearing rumors about your firm’s lack of capability to deliver high quality products and writes an email asking you to address the claims being made. In replying to her, you want to be sure that you are very clear and leave no room for misinterpretation. Which of the following aspects of effective communication should you give the MOST attention?

Select: 1

Making sure you understand Kim’s areas of expertise.

Supporting your reply with relevant data and facts.

Establishing your credibility as an expert.

Paying attention to implied communications.

Answer 1

Answer: Supporting your reply with relevant facts and data.

Explanation:

The rumors as regards the low quality of the product passed to Kim may have or may not have supporting evidences.

It is therefore good for him to support his response with relevant facts and figures if the rumors lack such and it's more imperative to do this if the rumors is backed by facts.

Knowing Kim area of expertise, establishing credibility as an expert and paying attention to implied communication are not enough to convince Kim on the quality of the product product.