Answer:
Viral marketing is the Internet version of word-of-mouth marketing.
Explanation:
Viral Marketing is a term that can be best understood by considering the way a virus spreads continuously from one person to another and then to others.
Viral Marketing entails the use of social media and other digital platforms or the internet to spread information.
It involves people coming in contact with an organization's marketing message and then sharing it with others who also share it with other people till it "goes viral".