Question

A U.S. manufacturer of adaptive devices for persons with disabilities is considering expanding internationally. It is a fairly small company, but it is looking for growth opportunities. This company should primarily consider the option of:

a. exporting.
b. licensing.
c. a strategic alliance.
d. a greenfield venture.

Answer 1

He should consider exporting since it's a fairly small company.

Explanation:

The manufacturer doesn't have enough knowledge of the country it is expanding it market to and it doesn't have much experience since it is a small company so exporting it's products will push costs such as shipping to the customer which will relief if from making exchange losses and other expenses.

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