Policymakers promote policies by using the media to deliver specific messages.
Explanation:
Formulation of the policy alone will not serve the purpose. It has to reach the people in the society then only it can take shape and achieve the success. So, policymakers will use the media to take formulated policies to reach the people. There are various modes of media which can be used to promote the policies for the welfare of the people.
Policymakers can make use of local newspaper, internet and social media to spread awareness about the formulated policies and how it will be helpful to society. In the present day world media reach is faster than anything else.