Question

Setting aside the political issues between North Korea and the United States, is there a reasonable way to respond to an anonymous threat found on the Internet somewhere? What elements would you require before canceling the film if you were CEO of Sony? If you were CEO of a chain of theaters?

Answer 1

Answer:

The CEO of sony should analyze if the expected revenue from showing the film offsets the losses that the hacking has caused. A CEO main responsability is to generate profits for the shareholders and this would be the main analytical framework to use in order to take the decision.

A Theater chain CEO runs less risks in showing the film unless his chain is also attacked by hackers. He should verify if there are any hackings, and if there are not, he should analyze how much profit showing the film would bring, and according to the amount of profit, decide whether to show the film or not.