A business firm is collaborating on an initiative with a nonprofit organization by providing public-relations training to working professionals throughout a country. Twenty percent of the fee that the participants would pay is given to the nonprofit organization. The nonprofit organization in turn reaches a wider range of audience across the country for its training program. This scenario illustrates ______________.
This is act of a firm with a profit motive in providing it's resources directly or in collaboration with other firm to the public freely or at a subsidies rate without a profit motive.
