Question

The Ad Council of America has developed dozens of ________ marketing campaigns, including classics such as "Smokey the Bear," "Keep America Beautiful," and "Only You Can Prevent Forest Fires."

Answer 1

Answer: Social

                 

Explanation: In simple words, social marketing campaigns refers to the campaigns that uses commercial marketing techniques to aware and influence the behavior of a target audience with the ultimate goal of the benefit of society.

For example smokey the bear was initiated for wild fire prevention and keep america beautiful was initiated to spread awareness regarding keeping the environment clean.