Answer:
Ivan Pavlov
John Watso
John Garcia
B. F. Skinner
ALBERT BANDURA
Explanation:
Ivan Pavlov: The experiments began with Pavlov demonstrating how the presence of a bowl of dog food (stimulus) would trigger an unconditioned response (salivation). Pavlov experiment can also be applied to human behaviour and consumer psychology. For instance when consumer hear the word"sale" (stimulus), they are thinking about making a response (buying decision).
John Watso: Through his behaviorist approach, Watson conducted research on animal behavior, child rearing, and advertising. In addition, he conducted the controversial "Little Albert" experiment and the Kerplunk experiment. Watson popularized the use of the scientific theory with behaviorism
John Garcia
John Garcia was an American psychologist, most known for his research on taste aversion.
B. F. Skinner
This is a well known psychologist, he named his study of behavior as radical behaviorism
ALBERT BANDURA
Social Learning Theory, theorized by Albert Bandura, posits that people learn from one another, via observation, imitation, and modeling. The theory has often been called a bridge between behaviorist and cognitive learning theories because it encompasses attention, memory, and motivation