Question

Jenny, a frequent jogger, sees a television ad for sports shoes that features a famous marathon runner. Viewing the ad makes her think "This is a good product if he is endorsing it because he has won many marathons." In this scenario, Jenny is: Select one:
a. focusing on the peripheral arguments in her persuasion.
b. using credible sources to form an attitude about the product.
c. being attracted by having her attention levels raised.
d. being a persuasive ad viewer and a critical judge of the product.
e. using memorable sources that help encode associations about the product.

Answer 1

Answer:

d

Explanation:

In this scenario it seems that Jenny is being a  persuasive ad viewer and a critical judge of the product. This can be said because she is basing her judgement on the fact that the ad features a famous marathon runner, even though the ad is specifically designed to persuade the viewer to buy the product by using these famous athletes. And just from the athlete she is judging that the product is good and being persuaded into buying it.

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