EasyClosets.com is planning to run three different magazine ads inviting consumers to visit its website to learn how you can create a customized closet. The ads will run in the December edition of Martha Steward Livingmagazine. The ad that generates the most responses will be considered most effective and will be run in future publications. What kind of a test is the resort conducting?
an advertising pretest
a sales test
a recall test
an inquiry test
an attitude test
