The owners of Old School Brand Authentic Antique Foods researched Civil War records to come up with recipes used in the old-fashioned cookies the company produces and markets. This statement deals with which part of the marketing mix?

a) Product
b) Price
c) Production
d) Promotion
e) Place

The marketing mix consists of the 4Ps typically which are: Price, Product, Promotion and Place. Therefore, production is taken out as a viable option. Because the statement deals with recipes for old-fashiones cookies and it is a food company, the part of the marketing mix it deals with is the product.

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The owners of Old School Brand Authentic Antique Foods researched Civil War records to come up with recipes used in the old-fashioned cookies the company produces and markets. This statement deals with which part of the marketing mix? a) Product b) Price c) Production d) Promotion e) Place

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The owners of Old School Brand Authentic Antique Foods researched Civil War records to come up with recipes used in the old-fashioned cookies the company produces and markets. This statement deals with which part of the marketing mix?

a) Product
b) Price
c) Production
d) Promotion
e) Place