Neon Synergy Inc. operates in three different countries, and is headed by a CEO who believes that the best approach to ethics is cultural relativism. In this context, which of the following statements is most likely to be true regarding Neon Synergy?
A) Business decisions made by managers of Neon Synergy will be solely based on the goal of maximization of societal good.
B) Neon Synergy will extensively advocate the idea that universal notions of morality transcend different cultures.
C) Neon Synergy will follow its home-country standards of ethics at all its foreign locations.
D) The business units of Neon Synergy will be empowered to adopt the standards of ethics followed in their respective host nations.
E) All business units of Neon Synergy will adopt a common standard of ethics irrespective of their location.

The best answer to the question: In this context, which of the following statements is most likely to be true regarding Neon Synergy, would be, D: The business units of Neon Synergy will be empowered to adopt the standards of ethics followed in their respective host nations.

Explanation:

Cultural relativism is a theory that states that a persons system of values, beliefs and behaviors arise from the framework of the specific culture to which he has been exposed, and therefore these beliefs, values and behaviors originate and mirror those of the culture to which the person belongs. It also states that a person´s ethics, and actions must not be judged based on those that are proposed by a culture different to his/her own. Like this, the CEO of Neon Synergy, by allowing the business units of his company to follow the guidelines established by the cultural framework of the host countries where the units are is showing the characteristcis that are typical of cultural relativism and that is why the answer is D.