The Arizona Biltmore in Phoenix is a resort hotel located less than a mile from the Biltmore Fashion Park, a large upscale shopping mall. The hotel wants to promote its proximity to the shopping center as well as its many other amenities to convention-goers from other states. Which of the following marketing actions would most likely help The Arizona Biltmore communicate with potential convention attendees?

Place an ad in the in-ﬂight magazines of all the major airlines targeting business/first-classﬂiers.
Send a mass mailing to all local businesses.Set up information kiosks at several locations within the Biltmore Fashion Park.
Offer free made-to-order breakfasts for guests staying at the hotel on business.
Offer special discount rates to guests coming from the East Coast.

Arizona Biltmore is a hotel and most of its potential conventional attendees will come from other states that means they will come from flights majorly.

Now, the best advertisement strategy or promotional strategy will ensure the maximum benefit to the hotel.

For this advertisement in flights is best as that in the flight itself will provide the potential attendees the information and awareness about the best stays for them.