State lottery commissions capitalize on the _____ by running many TV commercials showing that lucky person who won the $100 million Powerball. A vivid memory is created, which leads viewers to an inaccurate estimate of the likelihood that the event will happen to them.

A, availability heuristic
B, availability algorithm
C, representativeness heuristic
D, representativeness algorithm

Respuesta :

Answer:  The correct answer is : A, availability heuristic

Explanation:  Heuristics is a problem solving strategy that involves following a general rule to reduce the number of possible solutions. The heuristic is based on the individual's own experience and that of others to find the best solution for the problem in question. It is also seen as a theory that stimulates the individual's thinking to make decisions to solve the problem.