The phrase refers to a search question generally used to seek out user-generated suggestions for efficient self-tanning merchandise on the social media platform Reddit. People steadily search recommendation and evaluations from the Reddit group to determine which lotions present essentially the most natural-looking and long-lasting tan, whereas minimizing points like streaking or orange tones. For instance, somebody researching “finest tanning lotion reddit” is on the lookout for skilled customers’ opinions on merchandise which have labored effectively for them.
The significance of the sort of search lies in its reliance on crowdsourced data. Not like producer ads, Reddit threads supply a variety of unbiased views on product efficiency from people with various pores and skin sorts and experiences. That is helpful because it helps shoppers make knowledgeable buying selections primarily based on collective person expertise and doubtlessly keep away from pricey errors with unsuitable merchandise. Traditionally, suggestions got here from magazines or retail employees; this shift in direction of on-line peer evaluations demonstrates the growing affect of social media in shopper selection.
