The phrase refers to {discount} alternatives for athletic attire and equipment provided by Underneath Armour, found and shared by customers on the Reddit platform. These alternatives usually take the type of alphanumeric strings that, when entered in the course of the on-line checkout course of at Underneath Armour’s web site, cut back the full buy value. For instance, a consumer would possibly publish on a Reddit thread, “Discovered a working code for 20% off sneakers: UA20SHOES.”
This methodology of discovering reductions may be worthwhile to customers in search of to scale back prices on Underneath Armour merchandise, which are sometimes priced at a premium resulting from their perceived high quality and technological options. Traditionally, {discount} codes have been typically distributed via official channels like e-mail newsletters or promotional campaigns. Nonetheless, the emergence of on-line communities equivalent to Reddit has created an alternate, user-driven ecosystem for the invention and dissemination of such alternatives.
