STR Report Analysis Review page 3- Performance by Industry Segments of the STR report for the week of September 20, 2020 to September 26, 2020. Each response is worth 17 points. As such, your response should be thorough, clear, and easy to understand. a. Which Chain Scale segment performed the highest & lowest Occupancy in 2019? Compared with 2020, explain any trends/differences you notice compared to 2019. (10 pts) b. In considering OCC, ADR, and RevPAR, which Location segment (i.e., urban, Suburban, etc...) performed the best overall in 2020? Why Might this be? (10 pts)
A) Analyze hotel occupancy trends
B) Compare performance metrics between years
C) Evaluate chain scale occupancy rates
D) Assess location segment performance factors