3. Identify at least one example of pathos in either of the two advertisements. Explain how this appeal helps the campaign's purpose.
4. Identify at least one example of ethos in either of the two advertisements. Explain how this appeal helps the campaign's purpose.
5. Identify at least one example of logos in either of the two advertisements. Explain how this appeal helps the campaign's purpose.
6. Describe how either of the advertisements uses media other than the spoken word to be persuasive. Do these examples of media use pathos, logos, or ethos or a combination of appeals? Why?
7. Identify at least three rhetorical devices, such as analogy, juxtaposition, antithesis, zeugma, or figurative language, in either of the advertisements. Explain how these devices help each campaign's purpose.
