After completing his sales presentation, Jerald's client expressed her concerns and questioned some of the
details of the sales proposal. An effective salesperson would:
A. downplay these objections and push to close the sale as quickly as possible to avoid the endless questions that some customers ask.
B. address her concerns and develop a better relationship.
C. consider revising the presentation so that next time customer concerns and objections can be avoided.
D. bring in the top executives of the company to close the sale.
