Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these?
O Apple's strategy is keyed in on a cost-based advantage by providing its products at a lower cost, which rivals find hard to match.
O Apple’s strategy is keyed in on the unique needs of a niche market by outcompeting rivals by having lower costs and being able to serve niche consumers at a lower price.
O Apple’s strategy is keyed in on a best-cost provider strategy, which is a combination of low-cost provider and differentiation strategies which aims at having lower costs than rivals while simultaneously offering better differentiation attributes.
O Apple’s strategy is keyed in on copying the strategies of its most successful industry rivals.
O Apple’s strategy is keyed in on differentiating features from that of its rivals in ways that will appeal to a broad spectrum of buyers
