At a recent presentation, your company’s CEO stated the company’s intent to expand into the service sector. Currently, your company is devoted exclusively to manufacturing. Of particular interest to your supervisor, were the following statement: "In all likelihood, we will use some of our own product designers for service design. After all, they known our products and besides, product design and service design are pretty much the same". In less than 150 words, how would you respond to your supervisor indicating the circumstances under which this proposal might work and those under which it might not work.
