An industry's key success factors Copyright by Glo-Bus Software, Inc. Copying, distributing, orded party website posting sexpressly prohibited and constitutes copyright violation O concern those strategy elements that must be included in any company's strategy in order to achieve a sustainable competitive advantage over rival companies. Oare a function of how rapidly the industry is growing, how many rival firms are in the industry, whether the industry is comprised of many or few strategic groups, and the likely strategic moves that companies comprising the industry are likely to initiate Ovary from time to time within the same industry, based on whatever strategy elements are currently most likely to yield the highest profit margins and return on investment. Oare determined by whatever strategy elements are most likely to produce a sustainable competitive advantage. Oare those competitive factors that most affect industry members' ability to prosper in the marketplace-the particular strategy elements, product attributes, important resources and competitive capabilities, and market achievements that spell the difference between being a strong competitor and a weak competitor.
