"Political campaigns are efforts to persuade voters to support candidates or issues by providing them with information, rationales, characterizations, and images to convince them that one candidate or position is better than the alternatives and to get them to act on that preference.. a perennial question for politicians, political commentators, and scholars is, 'How much difference does a campaign male?'
Reflecting on this observation, describe how campaigns, candidates,and parties endeavor to influence potential voters? I your answer, you must discuss the major fundamentals of electoral context and rules of the game as well as the social characteristics, partisanship, and ideology that help in understanding the electorate. Further, you must discuss the factors and forces that influence the choice of voters and the reasons of voter choice between or among candidates in a particular election. You MUST utilize the 2020 congressional or statewide campaigns, as well as the 2020 and 2016 presidential election campaigns to provide examples for your response to the issues raised in this question
