Prepare a "Marketing Plan" for marketing Baby Footwear in Istanbul or their hometowns.
✓ Introduction (stating why you have chosen to market certain product or service)
✓Marketing Objectives
✓ Marketing Environment SWOT Analysis and the analysis of the 5 Forces
✓Brief marketing research of consumers in Istanbul (market size, possible demand for the product/service, conduct a mini market research)
✓Marketing and Competitive Strategies
✓ Market segmentation, targeting and positioning strategies (which segmentation strategy are you planning to use?)
✓Marketing Mix Strategies: .
Product
Pricing .
Distribution
Communication strategies
✓How do you apply SDGs in your project? Try to use 3 SDGs at least your project and explain them carefully. You need to underline the reason of using that specific goals!
any shoe brand for toddlers, (ex. Nike, Adidas, Converse, Mayoral, Kinetix, Polo, Polaris)
