The phrase alludes to a particular colour variation, seemingly referring to a deep violet or purple hue designated as “SE900,” together with the Nationwide Basketball Affiliation’s Los Angeles-based crew. This might signify a product, design, or advertising marketing campaign using the crew’s branding and the required colour scheme.
Such a mixture could possibly be vital in product branding, leveraging the broad enchantment and recognition of a preferred sports activities crew with a particular and visually putting colour selection. This partnership may increase visibility, create a way of exclusivity, and doubtlessly improve gross sales by affinity advertising methods. Traditionally, sports activities groups have usually collaborated with varied entities to broaden their attain and create merchandising alternatives.
Additional dialogue will discover potential purposes of this colour and crew affiliation, contemplating elements akin to merchandise design, model partnerships, and associated advertising methods inside the broader sports activities and retail panorama.
1. Colour Specificity (SE900)
The designation “SE900,” utilized to a shade of purple, establishes a exact and constant visible component inside the broader context of a crew’s branding. Within the framework of “se900 purple/nba l. a.,” this colour specificity is just not arbitrary; it represents a acutely aware design selection, meant to evoke a particular emotional response or reinforce model recognition. With out this outlined colour code, inconsistencies within the illustration of the crew’s colours may dilute model identification and weaken its market presence. A distinguished instance consists of Pantone colour matching in company logos, guaranteeing that the precise shade is persistently used throughout all platforms and supplies.
The sensible software of a colour specification akin to “SE900” extends past purely aesthetic concerns. It impacts manufacturing processes for merchandise, guaranteeing colour uniformity throughout totally different product traces. It additionally governs the crew’s official media, promoting supplies, and digital presence, sustaining a constant visible language. Colour discrepancies may end in authorized challenges associated to trademark infringement or model dilution. Subsequently, exact colour administration is an important think about defending model integrity and maximizing advertising effectiveness. Contemplate the constant use of Coca-Cola’s purple, a key component in its immediately recognizable branding.
In abstract, the connection between colour specificity (SE900) and the broader idea of “se900 purple/nba l. a.” is one in every of important element to cohesive branding. Challenges come up in sustaining colour accuracy throughout various supplies and platforms, demanding rigorous high quality management measures. Correct colour illustration reinforces model recognition and in the end contributes to the crew’s market worth and fan engagement.
2. Workforce Affiliation
The “Workforce Affiliation” side inside “se900 purple/nba l. a.” signifies a direct and intentional hyperlink between a particular colour (SE900 purple) and the NBA’s Los Angeles franchise. This connection is not arbitrary; it represents a strategic alignment designed to leverage the crew’s established model fairness and fan base. The crew’s identification serves as the first driver, influencing the notion and marketability of any product or marketing campaign that includes this colour scheme. For instance, the Los Angeles Lakers’ distinguished use of purple and gold is immediately recognizable and related to their championship historical past and iconic gamers. This current model recognition provides speedy worth to any product or initiative that includes these colours.
Additional evaluation reveals sensible implications for merchandising, advertising, and model partnerships. Licensing agreements between the NBA, the Los Angeles crew, and third-party distributors dictate the permissible use of the crew’s logos, colours, and different mental property. The “SE900 purple” then turns into a vital component in guaranteeing that any related merchandise or campaigns adhere to the crew’s model tips and preserve constant visible illustration. Contemplate the potential penalties of deviating from accredited colour palettes: it may result in shopper confusion, model dilution, and even authorized motion. Subsequently, correct colour illustration is significant for profitable model affiliation.
In abstract, the “Workforce Affiliation” side is central to understanding the importance of “se900 purple/nba l. a..” This affiliation leverages the crew’s current model recognition and fan base, impacting merchandising, advertising, and licensing agreements. Adhering to strict colour tips, akin to the usage of SE900 purple, turns into essential for sustaining model integrity and maximizing the advantages of this partnership. Challenges could come up in guaranteeing constant colour illustration throughout varied media, however this component stays elementary to profitable model affiliation inside this context.
3. Model Id
Model identification, within the context of “se900 purple/nba l. a.,” is the unified and recognizable persona the Los Angeles NBA crew tasks, influenced considerably by the designated purple colour. This encompasses visible parts, values, and the general expertise related to the crew.
-
Colour as a Defining Aspect
The desired purple hue (SE900) is greater than only a colour; it’s a element of the crew’s visible identification. The constant software of this explicit shade throughout merchandise, promoting, and crew branding reinforces model recognition. Using gold alongside the purple, if a part of the crew’s identification, contributes to the general model aesthetic, creating a particular and memorable visible signature. Contemplate the constant use of particular colour combos by manufacturers like Tiffany & Co. (blue) or UPS (brown) to immediately convey their model identification.
-
Logos and Imagery
The crew’s emblem, typography, and associated imagery are intertwined with the usage of “se900 purple.” The emblem could incorporate this colour prominently, and advertising supplies will persistently function it to create a cohesive model expertise. This consistency reinforces model recall and permits shoppers to simply establish the Los Angeles NBA crew. For example, the Nike swoosh is immediately recognizable and persistently utilized throughout their product line.
-
Model Values and Character
The affiliation of “se900 purple” with the Los Angeles NBA crew extends past purely visible parts. The colour, together with different elements of the crew’s model identification, contributes to the crew’s perceived persona. Using purple may convey a way of royalty, status, or pleasure, relying on the general model technique. These perceptions affect how followers and shoppers interact with the model and their buying choices. Luxurious manufacturers usually use particular colours to convey exclusivity and class.
-
Model Consistency and Tips
Sustaining a constant model identification requires established tips that dictate the exact utilization of “se900 purple” throughout all platforms and media. These tips be sure that the colour is precisely represented and that the general model message stays constant. Deviations from these tips can dilute the model identification and create confusion amongst shoppers. Companies like McDonald’s have detailed model tips to make sure consistency throughout their international operations.
The strategic deployment of “se900 purple” together with different branding parts contributes to a robust and recognizable model identification for the Los Angeles NBA crew. Constant use of this particular colour, in alignment with the crew’s values and visible property, reinforces model recognition, strengthens fan loyalty, and in the end contributes to the crew’s business success. Challenges could come up in sustaining colour accuracy throughout various media, however this stays vital for safeguarding model integrity.
4. Merchandising Alternatives
The confluence of a particular colour code and knowledgeable sports activities crew opens avenues for various merchandising ventures. The deliberate mixture of “se900 purple” and the Los Angeles NBA crew presents each alternatives and strategic concerns for maximizing model potential.
-
Attire and Equipment
Essentially the most direct merchandising software includes attire and equipment bearing the crew’s emblem and rendered in “se900 purple.” This consists of jerseys, t-shirts, hats, and different fan-wear gadgets. The precise colour code ensures consistency throughout totally different producers and product traces. For instance, a licensed jersey will precisely replicate the official crew colours, stopping discrepancies that would undermine model integrity. Equipment, akin to telephone circumstances, keychains, and baggage, additional broaden the attain of the crew’s model into on a regular basis shopper merchandise.
-
Collectibles and Memorabilia
Restricted-edition collectibles and memorabilia, that includes “se900 purple,” provide a premium merchandising avenue. This might embody autographed gadgets, commemorative merchandise, or distinctive artworks that incorporate the crew’s colours. Shortage and exclusivity are key elements in driving demand for such gadgets. Sports activities memorabilia auctions, as an illustration, usually function uncommon gadgets that command excessive costs as a consequence of their distinctive connection to the crew and its historical past. The strategic use of a particular colour, like “se900 purple,” can improve the perceived worth of those collectibles.
-
House Items and Life-style Merchandise
Increasing past conventional sports activities merchandise, “se900 purple” could be built-in into house items and life-style merchandise. This consists of gadgets akin to bedding, towels, mugs, and ornamental equipment. This strategy permits the crew’s model to penetrate a broader shopper market, interesting to followers who want to incorporate their crew allegiance into their dwelling areas. Licensed bedding units that includes crew logos and colours are a typical instance, providing followers a option to showcase their assist in a non-traditional method.
-
Collaborative Merchandise and Restricted Editions
Partnerships with different manufacturers to create collaborative merchandise that includes “se900 purple” and the Los Angeles NBA crew emblem present distinctive merchandising alternatives. These collaborations can introduce the crew’s model to new audiences and create limited-edition gadgets that generate pleasure and demand. For instance, a partnership with a footwear firm may end in a limited-edition sneaker that includes the crew’s colours and emblem. Such collaborations generate buzz and drive gross sales by a mixture of brand name recognition and exclusivity.
The potential for merchandising, pushed by the mixture of a particular colour designation and knowledgeable sports activities franchise, is substantial. These alternatives vary from conventional attire and collectibles to extra various product traces that reach the crew’s model into varied elements of shopper life. Strategic planning and cautious adherence to model tips are essential for maximizing the effectiveness of those merchandising initiatives and guaranteeing model consistency.
5. Licensing Agreements
Licensing agreements kind the authorized and contractual spine governing the usage of “se900 purple” in affiliation with the NBA’s Los Angeles franchise. These agreements dictate permissible utilization, guaranteeing model management and income era.
-
Grant of Rights
Licensing agreements explicitly outline the scope of rights granted to 3rd events for using crew mental property, together with the required colour. This delineation consists of permitted product classes, geographic areas, and advertising channels. For example, a licensing settlement may authorize a particular attire producer to provide jerseys that includes “se900 purple” inside a delegated territory. Unauthorized use of the crew’s colour and related branding constitutes infringement, topic to authorized motion.
-
High quality Management and Model Requirements
These agreements incorporate stringent high quality management measures to safeguard model integrity. Licensees should adhere to pre-defined colour specs (akin to “se900 purple”), emblem utilization tips, and total product high quality requirements. Non-compliance may end up in termination of the licensing settlement. Skilled sports activities leagues usually preserve rigorous model manuals to make sure constant visible illustration throughout all licensed merchandise.
-
Royalty Funds
Licensing agreements stipulate royalty funds from licensees to the NBA and the Los Angeles crew for the usage of their mental property. These funds are usually calculated as a proportion of internet gross sales generated from licensed merchandise. Royalty charges range relying on the product class, model energy, and market demand. Income generated by licensing agreements represents a major earnings stream for each the league and its particular person groups.
-
Time period and Termination
Licensing agreements have an outlined time period, outlining the length of the permitted utilization rights. These agreements additionally specify circumstances below which the license could be terminated, akin to breach of contract, failure to satisfy gross sales targets, or violation of brand name requirements. Termination clauses shield the licensor’s pursuits and guarantee ongoing compliance with the phrases of the settlement.
In abstract, licensing agreements are elementary to the managed and worthwhile exploitation of “se900 purple” together with the Los Angeles NBA crew’s model. These agreements dictate permissible utilization, implement high quality management, generate royalty earnings, and shield towards unauthorized exploitation, thereby guaranteeing the long-term worth of the crew’s mental property.
6. Visible Attraction
The visible enchantment inherent in “se900 purple/nba l. a.” is a major determinant of its marketability and model resonance. The choice of a particular purple hue, designated “SE900,” in affiliation with the Los Angeles NBA crew’s branding, is a calculated technique aimed toward producing a optimistic aesthetic response. This visible enchantment impacts shopper notion and shopping for conduct. For example, a product that includes this particular purple shade could evoke emotions of luxurious, sophistication, or power, relying on the broader advertising context and the crew’s current model picture. The constant software of this colour throughout varied merchandise and media reinforces model recognition and contributes to a cohesive visible identification. A poorly chosen or carried out colour scheme may undermine these efforts and diminish the product’s enchantment. The success of manufacturers like Cadbury, reliant on a definite purple colour, demonstrates the impression of a well-chosen and persistently utilized visible component.
The sensible software of visible enchantment extends past mere aesthetics. The chosen colour influences buying choices, model loyalty, and even the general fan expertise. Efficient visible branding can create a powerful emotional connection between shoppers and the crew, fostering a way of belonging and identification. Conversely, a visually unappealing product or marketing campaign dangers alienating potential clients and damaging the crew’s fame. Contemplate the design of sports activities arenas and stadiums, the place visible parts, together with crew colours and branding, contribute considerably to the general ambiance and fan engagement. A visually stimulating atmosphere enhances the fan expertise and encourages repeat attendance.
In conclusion, the visible enchantment generated by “se900 purple/nba l. a.” is a vital think about its total success. This encompasses extra than simply the selection of colour; it includes a strategic understanding of how that colour interacts with different branding parts and influences shopper perceptions. Challenges come up in sustaining colour consistency throughout various media and interesting to a broad demographic. Nevertheless, when executed successfully, a powerful visible identification reinforces model recognition, fosters fan loyalty, and drives business success.
7. Market Segmentation
Market segmentation, the method of dividing a broad shopper or enterprise market into sub-groups of shoppers primarily based on shared traits, is intrinsically linked to the efficient deployment of “se900 purple/nba l. a..” Understanding the target market is paramount in maximizing the impression of brand name associations and merchandising methods.
-
Demographic Segmentation
Demographic segmentation divides the market primarily based on variables akin to age, gender, earnings, and training. Making use of this to “se900 purple/nba l. a.” requires figuring out which demographic teams are most receptive to the crew’s branding and the precise colour. For example, youthful demographics may favor attire and equipment that includes the crew’s colours, whereas higher-income teams could also be extra inclined to buy premium collectibles. Efficient advertising methods will tailor messaging and product choices to enchantment to those distinct demographic segments.
-
Psychographic Segmentation
Psychographic segmentation focuses on shoppers’ life, values, attitudes, and pursuits. This strategy permits for a deeper understanding of the motivations driving shopper conduct. For instance, some followers could establish strongly with the crew’s values and historical past, main them to buy merchandise as a method of expressing their loyalty and affiliation. Others could also be drawn to the crew’s picture and affiliate it with a selected life-style. Advertising campaigns can leverage these psychographic insights to create focused messaging that resonates with particular fan segments.
-
Geographic Segmentation
Geographic segmentation divides the market primarily based on location, akin to area, metropolis, and even neighborhood. That is notably related for “se900 purple/nba l. a.” given the crew’s native fan base. Tailoring advertising efforts to particular geographic areas can maximize their effectiveness. For instance, promoting campaigns within the Los Angeles space could emphasize the crew’s native connection, whereas campaigns in different areas could give attention to the crew’s nationwide or international enchantment. Understanding the geographic distribution of the fan base is essential for optimizing advertising investments.
-
Behavioral Segmentation
Behavioral segmentation categorizes shoppers primarily based on their buying habits, model interactions, and utilization patterns. This consists of elements akin to buy frequency, model loyalty, and willingness to spend. Making use of this to “se900 purple/nba l. a.,” some followers could also be avid purchasers of crew merchandise, whereas others could solely make occasional purchases. Figuring out these totally different behavioral segments permits for focused advertising efforts, akin to loyalty packages for frequent patrons or particular promotions to encourage occasional purchasers to extend their spending. Understanding shopper conduct patterns is essential to driving gross sales and maximizing income.
These sides of market segmentation underscore the significance of focused advertising efforts when leveraging “se900 purple/nba l. a..” A profitable technique requires a complete understanding of the target market and tailoring advertising messages and product choices to resonate with particular shopper segments. Failing to account for these market nuances may end up in ineffective advertising campaigns and missed income alternatives. Contemplate the advertising success of manufacturers like Apple, which meticulously section their target market and tailor their product choices and messaging accordingly.
8. Fan Engagement
Fan engagement represents a vital element within the total success and model loyalty related to the NBA’s Los Angeles franchise. Strategic utilization of crew colours, particularly “se900 purple,” can considerably improve this engagement, making a stronger connection between the crew and its supporters.
-
Merchandise and Workforce Attire
The supply of merchandise and crew attire within the specified “se900 purple” permits followers to outwardly specific their affiliation and assist. Carrying crew colours to video games or in on a regular basis life fosters a way of group and shared identification amongst followers. The constant and correct illustration of the crew’s colour palette is essential for sustaining model integrity and maximizing the impression of those shows of assist. An instance consists of the ever-present presence of Lakers jerseys in and round Los Angeles, visibly demonstrating fan loyalty.
-
In-Enviornment Expertise
The in-arena expertise, together with visible shows, lighting, and promotional gadgets, performs a pivotal position in participating followers throughout video games. Incorporating “se900 purple” prominently all through the sector creates a visually stimulating atmosphere that reinforces crew identification and generates pleasure. The strategic use of crew colours in scoreboards, banners, and different visible parts enhances the general ambiance and strengthens the connection between the crew and its supporters. Contemplate the impression of coordinated fan shows, the place sections of the sector gentle up in crew colours, making a unified and visually gorgeous impact.
-
Social Media and Digital Content material
Social media and digital content material provide alternatives to interact followers past the bodily area. Constant use of “se900 purple” in crew logos, graphics, and video content material reinforces model recognition and strengthens the crew’s on-line presence. Interactive social media campaigns, contests, and polls that incorporate crew colours can additional improve fan engagement and generate on-line buzz. The digital realm allows the crew to attach with followers globally, fostering a way of group that transcends geographic boundaries. On-line fan boards and social media teams present platforms for followers to share their ardour and have interaction with the crew and one another.
-
Neighborhood Outreach Packages
Neighborhood outreach packages present alternatives to interact followers past the realm of sports activities. Using crew colours in promotional supplies and occasions related to these packages reinforces the crew’s dedication to the area people. This could create a optimistic affiliation between the crew and its followers, strengthening their emotional connection and fostering goodwill. The visible illustration of the crew in these outreach efforts reinforces the crew’s identification inside the group, reinforcing the connection between the crew and its supporters by a shared dedication to native initiatives.
The strategic integration of “se900 purple” throughout varied sides of fan engagement, from merchandise and in-arena experiences to social media and group outreach, can considerably strengthen the connection between the Los Angeles NBA franchise and its fan base. This constant software of the crew’s visible identification fosters a way of group, reinforces model loyalty, and in the end contributes to the crew’s total success. The challenges lie in sustaining consistency throughout various platforms and guaranteeing the visible parts align with the crew’s broader advertising technique.
9. Cultural Relevance
The cultural relevance of “se900 purple/nba l. a.” extends past easy colour affiliation. The crew’s identification, intertwined with this particular purple hue, turns into an emblem embedded inside the cultural panorama of Los Angeles and the broader NBA group. Trigger and impact manifest because the crew’s efficiency and group involvement affect the notion and significance of this colour affiliation. Highlighting situations of cultural impression demonstrates the significance of “Cultural Relevance” as a core element. For instance, championship celebrations that includes the crew’s colours displayed prominently throughout the town exemplify this connection, solidifying the colour’s symbolic which means. Understanding this cultural resonance is vital for model administration and advertising methods.
Additional evaluation reveals sensible purposes. The “se900 purple” influences trend tendencies, native artwork, and group occasions, embedding the crew’s identification into each day life. This creates alternatives for focused advertising campaigns leveraging native cultural nuances. A promotional occasion coinciding with a culturally vital date, that includes limited-edition merchandise within the crew’s colours, serves for instance. The crew’s lively participation in group initiatives amplifies this cultural relevance, establishing a optimistic affiliation between the crew, its colours, and native values.
In conclusion, the cultural relevance of “se900 purple/nba l. a.” is a multifaceted phenomenon, extending past visible aesthetics. It impacts shopper conduct, influences cultural tendencies, and fosters group engagement. Challenges come up in sustaining authenticity and avoiding cultural appropriation. Nevertheless, a real dedication to understanding and respecting native cultural dynamics stays important for leveraging the crew’s colour affiliation successfully.
Incessantly Requested Questions
This part addresses frequent inquiries surrounding the affiliation between the colour designation “SE900 purple” and the Nationwide Basketball Affiliation’s Los Angeles franchise. The data offered goals to make clear potential factors of confusion and provide a complete understanding of this relationship.
Query 1: What’s the significance of the “SE900” designation?
The “SE900” designation refers to a particular shade of purple. It’s seemingly a proprietary colour code utilized by a producer or group to make sure consistency in colour illustration throughout varied media and merchandise. Its software inside the context of the NBA Los Angeles crew ensures that the designated purple hue stays uniform, sustaining model integrity.
Query 2: Why is a particular colour code obligatory?
A particular colour code is important for sustaining model consistency. And not using a designated colour code, variations in printing, dyeing, or digital show may end in inconsistencies within the crew’s colour illustration. This might dilute model identification and create confusion amongst shoppers.
Query 3: Is “SE900 purple” the one official colour of the Los Angeles NBA crew?
It’s unlikely that “SE900 purple” is the solely official colour. Most sports activities groups have a palette of main and secondary colours. “SE900 purple” is probably going one of many core colours, doubtlessly used together with different colours akin to gold, black, or white, relying on the crew’s particular branding tips.
Query 4: How are licensing agreements affected by the “SE900” colour designation?
Licensing agreements explicitly stipulate the correct use of “SE900 purple” throughout all licensed merchandise. Producers should adhere to strict colour tips to make sure that their merchandise meet the crew’s model requirements. Failure to adjust to these tips may end up in penalties, together with the termination of the licensing settlement.
Query 5: The place can merchandise that includes “SE900 purple” and the Los Angeles NBA crew emblem be bought?
Official merchandise that includes “SE900 purple” and the Los Angeles NBA crew emblem is often out there by licensed retailers, together with the crew’s official web site, the NBA Retailer, and licensed sporting items shops. Buying from licensed retailers ensures product authenticity and helps the crew’s income streams.
Query 6: Is the usage of “SE900 purple” restricted to merchandise?
Using “SE900 purple” extends past merchandise and encompasses varied elements of the crew’s branding, together with advertising supplies, web site design, area decor, and promotional campaigns. The constant software of this colour throughout all platforms reinforces model recognition and strengthens the crew’s visible identification.
In summation, the precise colour designation “SE900 purple” serves as a vital component in sustaining model consistency and guaranteeing the correct illustration of the Los Angeles NBA crew’s visible identification throughout quite a lot of purposes.
The next part will delve into case research of profitable model integration.
Strategic Purposes of Colour and Model Affiliation
Efficient utilization of the rules exemplified by “se900 purple/nba l. a.” calls for cautious consideration of branding, advertising, and viewers engagement. The next ideas present steerage for maximizing the impression of comparable strategic associations:
Tip 1: Set up Colour Code Precision.
Outline a precise colour code (e.g., Pantone, Hex, or a proprietary system like SE900) for all visible property. This ensures consistency throughout various media, from merchandise to digital platforms. Failure to keep up colour accuracy undermines model recognition and diminishes the impression of the chosen colour palette.
Tip 2: Align Colour with Model Values.
Choose colours that resonate with the core values and persona of the model. Conduct market analysis to grasp the emotional associations evoked by totally different colours inside the goal demographic. Incongruence between colour and model values creates cognitive dissonance and weakens model messaging.
Tip 3: Safe Complete Licensing Agreements.
Develop detailed licensing agreements that explicitly outline permissible makes use of of the model’s mental property, together with colour schemes. Tackle high quality management requirements, royalty constructions, and termination clauses to guard model integrity and income streams. Ambiguous licensing phrases invite unauthorized use and potential model dilution.
Tip 4: Prioritize Constant Model Utility.
Implement strict model tips that dictate the exact software of the colour palette throughout all advertising supplies, product traces, and digital platforms. Common audits and high quality management measures are important for sustaining visible consistency. Deviations from model tips undermine model recognition and weaken shopper loyalty.
Tip 5: Leverage the Psychological Affect of Colour.
Make use of strategic colour psychology rules in advertising campaigns to affect shopper perceptions and buying choices. Perceive the emotional associations evoked by totally different colours and tailor messaging accordingly. For example, calming blues could also be appropriate for selling rest, whereas energetic reds could also be simpler for driving motion.
Tip 6: Monitor and Adapt to Cultural Tendencies.
Keep abreast of evolving cultural tendencies and adapt branding methods accordingly. Colour preferences and associations can change over time, requiring periodic analysis and changes to keep up relevance. Ignoring shifts in cultural sentiment dangers alienating goal audiences and diminishing model enchantment.
These actionable gadgets spotlight the vital want for strategic planning and meticulous execution when leveraging colour and model associations. Success hinges on a transparent understanding of the target market, a dedication to model consistency, and ongoing adaptation to the evolving cultural panorama.
The next part will present concluding remarks, summarizing the important thing findings mentioned inside this doc.
Conclusion
The exploration of “se900 purple/nba l. a.” reveals the intricate interaction between colour specificity, model affiliation, and strategic advertising inside knowledgeable sports activities context. Key elements, together with licensing agreements, merchandising alternatives, and fan engagement methods, reveal the multifaceted nature of this relationship. The designated colour serves not solely as a visible identifier but in addition as a vital component in model recognition, income era, and the cultivation of a powerful crew identification.
The continued success of this branding technique hinges on sustaining consistency, adapting to evolving cultural tendencies, and leveraging the psychological impression of colour successfully. Additional analysis and evaluation are warranted to totally perceive the long-term implications of those strategic choices and their impression on shopper conduct and model loyalty. The teachings discovered from this case present helpful insights for organizations in search of to maximise the potential of their very own model property by deliberate and strategic colour associations.
